A Note From Preservation Founder, Nicole Lorenson

And just like that, 3 years. Some days it seems like yesterday that I embarked on this crazy journey and other days it seems like I have been doing it my whole life, and I suppose in some ways I have. I feel very fortunate to be able to be doing what I love every day. I am so very thankful to each and every one of my customers, without you and your trust in me, Preservation would not work. I am excited to share years to come with all of you. To my shop gals, I am eternally grateful for the hard work and support in this dream of mine.  

Xo, Nicole

To toast our third birthday, we invited you to our corner shop in East Village for a night of bingo, prizes, snacks, and in-shop specials! Guests were able to meet Milwaukee-based wet plate photographer, Margaret Muza, who spent the evening capturing friends + lovers alike in such a special and unique way. The entire process was truly mesmerizing, and Margaret was just the babe to get us ready for our close-ups - even if we had to leave our bingo cards behind for a round or two, (shoutout to Rick Trower for being our MC).

If you missed Margaret Muza this time, keep an eye out! Rumor has it our new friend will be joining us again for a holiday event this winter!

In addition to photography, birthday guests were able to have their pick of limited edition designs printed by the very best, Ashleigh Leon, of The Side Garage, on a collection of perfectly soft, vintage tees and sweatshirts. Each piece of limited Pres Gear came out of those presses totally one-of-a-kind, and we’re excited to be spotting you wearing yours out in the wild!
Pres Gear is still available in the shop + online here! 

The atmosphere was brought together in huge thanks to Natalie Lowe spinning 70's vinyl as bingo went on, more prizes were won, and more party-sub sandwiches were consumed. Without Natalie, we might’ve done all of this in silence and no one would’ve stayed as the suspense of the Grand Prize bingo winner was announced, and even then - we partied on. 

Thank you for celebrating with us! Take a look at our party snaps below!

Until next event, xo!

Cheers to three years.