Bembien was born from a glimpse of a woman on a New York street looking as though she had stepped out of 1970s coastal France. Her shoulder held a perfect woven basket and her look was so effortless. It was then the founder, Yi-Mei Truxes, was inspired to create a line of bags evoking that same nostalgia and perennial style. Her six years at Vogue had trained her well for this. She eventually found a small village of artisan weavers in Bali to partner with for her vision.
At the forefront of Bembien's work is the support of these precious weaving communities. It is their goal to help bring their craft into a wider market on the other side of the globe. 10% of all Bembien proceeds go back into their local community thru a partnership with the nonprofit Nest.